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CROCS AT WORK

STARCH
CLIENT / CROCS
Creative Direction, Art Direction, Campaign Design, Photoshoot Production

OVERVIEW
Crocs approached us to bring a new take to their AT WORK product category. Our solution was to bring a lighthearted nature to the traditionally functional product. By injecting humor and colorful wardrobe we were able to portray how Crocs At Work bring levity to the job site. We executed 2 campaigns, one focused on healthcare and the other targeting the hospitality sector.

Photography: Neil Favila

HOSPITALITY CAMPAIGN