JBRAND GRAPHICS
CLIENT / JBRAND JEANS
Graphic Design, Catalog Layout, Editorial Design, Apparel Illustration, Product Design
OVERVIEW
Jbrand Jeans started as a designer denim company in 2004 handmade in Los Angeles. I joined the team in 2012, as they were in the initial phases of creating a full Ready-To-Wear line. I was tasked with designing accessories and graphics for the inaugural collection. Playing off of the creative direction, we wanted an overall high-fashion collection with undertones of nature, human interaction and modernism.
JBRAND : STYLE GUIDE FALL 14
Throughout my time at Jbrand, I created an array of style guides and catalogs. I also lead the photography and retouching for these projects. These print materials proved very important for in-house communication as well as customer facing promotion.
JBRAND : TRIM DESIGN
I also worked on many trim packages and designs, working closely with trim vendors to find the perfect materials and applications necessary to achieve our brands evolving aesthetic.